AMS Course: Overcoming Customer Objections

You planned ahead for your call, and you’ve executed beautifully so far. You identified the customer’s needs and concerns through probing and listening, and focused on those needs during your presentation. You’re moving closer to making the sale—but first, you need to answer the customer’s objections, and then you need to ask for a commitment.

These two steps are the true measures of a salesperson. Your ability to handle objections voiced by the customer as a natural part of the sales process will prepare the customer for the close. Always remember that objections are a sign of interest. In fact, if you present features and benefits to a customer, and they agree with everything you say, asking no questions and voicing no objections, rest assured this customer really isn’t “buying” anything.

In this course you’ll learn to:
- Identify common customer objections
- Apply the five-step process for handling objections
- Demonstrate techniques to overcome customer objections and indifference

Member price: 149.00

Your price: 299.00

You could save: 50%

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