Understanding your product is key; so is understanding who you’re selling to. Stay ahead in the competitive medical sales environment with sessions on personality profiling, political landscapes, emotional intelligence, and more.
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Tuesday, Jan. 20
Ryan Dohrn Speaker & Advisor BrainSwell Media
Discover how AI can transform your sales strategy! In this session, billion-dollar sales coach Ryan Dohrn explores how AI can generate personality profiles that help medical sales professionals tailor their approach to every client. Personality profiling refers to categorizing customers based on behavioral traits, preferences, and decision-making styles. Whether you are new to the field or a seasoned expert, learn how to leverage these insights to build stronger relationships and close more deals.
Tuesday, Feb. 24
Tom Stanfill CEO & Co-Founder ASLAN Training & Development
Understanding the political structure of a healthcare facility is essential for securing support, advancing initiatives, and fostering strong professional relationships. This session will help you navigate internal political landscapes by identifying formal decision-makers, informal influencers, and individuals who may hold a title but lack true influence. You’ll learn strategies for working with gatekeepers, who are often not the ultimate decision-makers, but can significantly impact your ability to gain access and move initiatives forward.
Tuesday, March 24 1:00 – 1:45pm ET
Colleen Stanley President & Founder SalesLeadership, Inc.
Explore how emotional intelligence can transform your sales approach to bridge the knowing and doing gap. (Is anyone still talking too much during a sales meeting?) This session, led by EI expert Colleen Stanley, helps you develop key emotional intelligence skills to avoid getting derailed during difficult conversations. It highlights what you can say and do to demonstrate “real world” empathy to deepen relationships. EQ accelerates sales because you show up as a trusted partner, not a transactional vendor.